Disneyland Forward and NO NEW Affordable Housing in Anaheim!

This is, basically, the speech I gave last night at the Planning Commission’s first “workshop” on the Disneyland Forward proposal. For some reason, several people asked for a copy of my speech – unexpected people like hoteliers and general Disney boosters. And also when it’s Planning Commission, unlike Council, your speech isn’t videotaped or televised so not many people heard it, SO. I’m-a put it HERE on the damn blog.

[Map of proposed site, with female worker sleeping in car.]

Anaheim is married to the Disney Corporation, for better or worse, and this marriage should be built on mutual respect and caring for each other’s needs.  Anaheim’s biggest problem is the lack of affordable housing, a problem we haven’t made headway on for decades, while under the leadership of Mayors and Councils elected with Disney (and developer) money.  Disney is asking for a lot with their Disneyland Forward proposal, and we wish them success, but there should be some things we demand in return, the first of which is help addressing our housing crisis.

Out of the 17,000 pages of this EIR, there are really only TEN pages dealing with population growth and housing for all their proposed new employees, which you can find at chapter 5.12.  Disney actually has the audacity to start this section off by quoting the housing promises they made to Anaheim in 1993, during their big California Adventure expansion, under Mayor Tom Daly.  I quote:

“That the applicant [Disney] will build or preserve, or cause to be built or preserved, 500 affordable housing units in the City of Anaheim in connection with the development of the Project. The housing units shall be preserved, constructed or under construction prior to the opening of the Second Theme Park… [skipping a little]A minimum of 40% of these units shall serve ‘very low income households.’ The remainder of the units will serve low income households.

Why do I say “audacity?”  Because what Disney doesn’t mention is they didn’t keep those promises at all.  These 500 units were never built – after the EIR was approved it was quietly, mysteriously amended so that the City agreed to use $12 million of its federal HUD dollars to renovate the Jeffrey Lynn apartments which are now called Hermosa Village.  Disney paid for NONE of that, OUR federal HUD dollars which could have gone elsewhere paid for it.

Well, if you read these ten pages (if I’m reading them right) Disney is now saying that yes, Disneyland Forward will bring 13,853 new employees to Anaheim (which might be an understatement), but housing them will be Anaheim’s problem, Disney’s not building ANYTHING this time.  Maybe that’s progress from promising to build 500 units and then not doing it.

Disney spends most of these ten pages describing how Anaheim is failing at meeting its affordable housing goals as set by the state, and they’re right, and we have to do something about that.  But we could use some damn help.  Disney makes $5.7 BILLION a year off Disneyland, and Anaheim only sees a tiny fraction of that.  At least until we’re done paying off the bond we took out in the 90’s to build their Mickey and Friends garage, from which Disney makes $90 million a year gross, maybe $70 million net, while leasing it from us for one dollar a year.

We can’t find any estimates of how much Disney’s profits will grow even further if we change the zoning rules for them so they can fulfill their Disneyland Forward vision.  We assume billions more per year, over that $5.7 billion.  For decades many of us have wanted to charge a gate tax or entertainment tax, for the city’s needs.  Maybe what we need to insist on is for Disney to pay into an Anaheim affordable housing trust, an amount commensurate with the astronomical profits they make here, to help provide housing so that their hardworking cast members can afford to live in the town they work in.

Thank you.

About Vern Nelson

Greatest pianist/composer in Orange County, and official political troubadour of Anaheim and most other OC towns. Regularly makes solo performances, sometimes with his savage-jazz band The Vern Nelson Problem. Reach at vernpnelson@gmail.com, or 714-235-VERN.