New Weekly, ‘Santa Ana Register,’ to Compete with Internet Publications

Santa Ana Register banner over City Council

Starting tomorrow, people who do not even subscribe to the Register will be able to read a section of it IN PRINT!

If I’m not getting pranked by someone on Facebook — and I could be, and I have to admit that it would be pretty funny if that’s what this is — then a paper I vaguely remember from my youth, one called the Santa Ana Register, will once again be available, this time in weekly form, starting mañana.  Here’s what just came over my transom:

List: Where to pick up copies of the Santa Ana Register

The Santa Ana Register is a new weekly newspaper covering the city of Santa Ana. It will be delivered Thursdays to Orange County Register subscribers. To subscribe, call customer service at 1-877-627-7009.

In addition, a limited number of free copies will be placed in racks Thursdays at the following locations:

Senior Center, 424 W. 3rd St., Santa Ana, CA 92701

Carl’s Jr, 3325 S. Harbor Blvd., Santa Ana, CA 92704

Dino’s Burger, 2217 W. Edinger St. Santa Ana, CA 92704

Rite Aid Pharmacy, 1406 W. Edinger St., Santa Ana, CA 92704

Stater Bros, 2630 W. Edinger St., Santa Ana, CA 92704

IHOP Restaurant, 3001 S. Bristol St., Santa Ana, CA 92704

CVS Pharmacy, 3907 S. Bristol St., Santa Ana, CA 92704

Carrows Restaurant, 3355 S. Bristol St., Santa Ana, CA 92704

Chase, 1300 N. Main St., Santa Ana, CA 92701

Dantes Café, 600 W. Santa Ana Blvd., Santa Ana, CA 92701

La Chiquita Mexican Food, 906 E. Washington Ave., Santa Ana, CA 92701

Northgate Market, 750 S. Harbor Blvd., Santa Ana, CA 92704

Martinez Book Store, 216 N. Broadway, Santa Ana, CA 92701

Santa Ana Unified School District Headquarters, 1601 E. Chestnut Ave., Santa Ana, CA 92701

Santa Ana Public Library, 20 Civic Center Plaza, Santa Ana, CA 92701

Santa Ana City Hall, 20 Civic Center Plaza, Santa Ana, CA 92701

Community Court, 909 N. Main St., Santa Ana, CA 92701

Denny’s, 1258 E. 17th St., Santa Ana, CA 92701

OCR Building, 625 N. Grand Ave., Santa Ana, CA 92701

Amtrak Station, 1000 E. Santa Ana Blvd., Santa Ana, CA 92701

Santa Ana Towers, 401 W. 1st St., Santa Ana, CA 92701

Rancho De Mendoza, 100 E. 4th St., Santa Ana, CA 92701

Taco Pronto, 1714 E. McFadden Ave., Santa Ana, CA 92705

Norris Food Market, 601 E. Andrew Place, Santa Ana, CA 92707Superior Warehouse, 1710 S. Main St., Santa Ana, CA 92707

Delhi Center, 505 E. Central Ave., Santa Ana, CA 92707

Stater Bros., 1230 S. Standard Ave., Santa Ana, CA 92707

KD Donuts, 2102 S. Main St., Santa Ana, CA 92707

Yellow Basket restaurant, 1430 E. Edinger Ave., Santa Ana, CA 92705

Superior Market, 1730 E. 17th St., Santa Ana, CA 92706

Yellow Basket restaurant, 2860 S. Main St., Santa Ana, CA 92707

Santa Ana College, 1631 N. Bristol St., Santa Ana, CA 92706

Stater Bros., 2603 Westminster, Santa Ana, CA 92706

Super Antojitos, 1702 N. Bristol St., Santa Ana, CA 92706

Southwest Senior Center, 2201 W. McFadden Ave., Santa Ana, CA 92704

Polly’s Pies, 2660 N. Main St., Santa Ana, CA 92705

Duke’s restaurant, 2900 W. Warner Ave., Santa Ana, CA 92704

Donut Star, 1430 E. McFadden Ave., Santa Ana, CA 92705

Cowgirls Café, 1720 S. Grand Ave., Santa Ana, CA 92705

Carl’s Jr., 1809 E. Edinger Ave., Santa Ana, CA 92705

CVS Pharmacy, 1750 N. Grand Ave., Santa Ana, CA 92705

Medical Center, 1001 N. Tustin Ave., Santa Ana, CA 92705

Denny’s Restaurant, 2314 E. 17th St., Santa Ana, CA 92705

Knowlwood Restaurant, 2107 E. 17th St., Santa Ana, CA 92705

IHOP Restaurant, 945 E. 17th St., Santa Ana, CA 92705

Norm’s Restaurant, 121 E. 17th St., Santa Ana, CA 92705

T-2 Market, 2002 S. Flower St., Santa Ana, CA 92707

Bank of America, 2214 S. Grand Ave., Santa Ana, CA 92705

Good for them, I say!  Andrew Galvin and others do a good job of covering local issues — which I certainly hope will include goings-on at that Civic Center of theirs — that sometimes get lost in the larger paper.  It’s nice to think that more people than merely the well-off subscriber-base will get a chance to read it.  (Of course, if they decide to endorse miscreants in local Santa Ana races, I might change my tune.)

While I’ve been recording the decline in the Register’s online status every week — not because it thrills me, but because the significance of their paywall experiment, the “91 Toll Express Lanes” of journalism, means that someone ought to be — I do think that they’ll find that a leakier wall is a better one.  If this is the first example of such a leak, I think that we’ll all be better for it.

They say that it’s “limited issues,” so let me remind you: etiquette says just one per customer, OK?

UPDATE:  Bard by the Beach Andrew Galvin claims that the Santa Ana Register is now out.  But is it?

Santa Ana Register out

OK, apparently so.  Or this could be a fiendishly clever Photoshop job!  Someone go check it out and report back!

About Greg Diamond

Somewhat verbose attorney, semi-disabled and semi-retired, residing in northwest Brea. Occasionally ran for office against jerks who otherwise would have gonr unopposed. Got 45% of the vote against Bob Huff for State Senate in 2012; Josh Newman then won the seat in 2016. In 2014 became the first attorney to challenge OCDA Tony Rackauckas since 2002; Todd Spitzer then won that seat in 2018. Every time he's run against some rotten incumbent, the *next* person to challenge them wins! He's OK with that. Corrupt party hacks hate him. He's OK with that too. He does advise some local campaigns informally and (so far) without compensation. (If that last bit changes, he will declare the interest.) His daughter is a professional campaign treasurer. He doesn't usually know whom she and her firm represent. Whether they do so never influences his endorsements or coverage. (He does have his own strong opinions.) But when he does check campaign finance forms, he is often happily surprised to learn that good candidates he respects often DO hire her firm. (Maybe bad ones are scared off by his relationship with her, but they needn't be.)